
For its fall-winter 2022 marketing campaign, Max Mara emphasizes cozy designs. Fashions Jessica Stam, Maty Fall, Rianne van Rompaey, and Sherry Shi might be seen within the pictures. The forged poses within the studio for photographs taken by Ethan James Inexperienced whereas sporting teddy bear coats, colourful knitwear, and wide-leg pants designed by Ian Griffiths.
Max Mara Fall/Winter 2022 Marketing campaign
The designs are styled in a predominantly monochromatic method by Tonne Goodman, with the standout colours being shades of caramel brown, fiery pink, and ivory white. In one of many pictures, Jessica Stam might be seen donning a white shirt with buttons and pleated pants.
Rianne van Rompaey dons a turtleneck beneath a fluffy brown coat tied on the waist for an additional {photograph}. The outerwear is worn excessive of the turtleneck. Sherry Shi additionally poses for the digicam whereas sporting a sweater fabricated from mohair and a skirt fabricated from teddy cloth.
The brand new Fall/Winter 2022 marketing campaign and assortment characteristic a collection of heat knits, placing motifs, and powerful silhouettes within the iconic #MaxMaraTeddyBear cloth. The playful contrasts of texture and quantity keep true to Max Mara’s promise of stylish, fashionable dressing.
Max Mara
Hairstylist Lucas Wilson kinds the fashions’ tresses, and Kanako Takase is answerable for make-up on the shoot. You may also see the Weekend Max Mara autumn 2022 ads, starring Taylor Hill.