
Cher, a legend on the earth of music, fronts the Balmain Blaze purse marketing campaign after showing at Balmain’s spring 2023 present in Paris this September. An Le directed the ads for the fall-winter 2022 season, which featured her as a sci-fi goddess.
Balmain Blaze Purse Fall/Winter 2022 Marketing campaign by An Le
Cher debuted the catsuit that inventive director Olivier Rousteing had designed for her on the vogue present, and he or she continues to put on it within the photographs and the movie. The Blaze bag has {hardware} and zipper particulars that give the impression that it’s fabricated from armor.
As I defined to my workforce, I imagined these baggage as being key elements of the boldest entrances. For me, these designs evoke the spectacular shields carried by the fearless superheroes of my youth—and I actually love the concept of our Balmain Blaze including an empowering sensation of invincibility as the proper remaining contact for each ensemble.
Olivier Rousteing
Michail Pelêt and Victoria Pavon are chargeable for the inventive path of the marketing campaign. Now Open TV and Olimpic each work on visible results. In the meantime, Serena Radaelli is in command of the hair, and Francesca Tolot is chargeable for the make-up.